Logistics for eCommerce Leaders
Address Key Issues
Understand the differentiators in systems infrastructure – both from the consumer as well as the retailer perspective
Gain A Full Understanding
Obtain a deep understanding of the economics which drive Delivery Strategies for online retailers
Key Takeaways
Obtain a tool-kit to get you started or to help you evaluate your current eCommerce focused business solutions
Logistics for ecommerce Leaders
eCommerce is a central economic driver. Logistics and transportation solutions are a critical piece of the eCommerce pie. In order to gain a strategic edge over your competitors, it is imperative for Logistics and Transportation companies to obtain unparalleled insights on the systems and infrastructure requirements that underpin a successful customer-focused eCommerce operation, especially given the complexities of an omni-channel world.
This highly interactive programme will allow you to get under the skin of what eCommerce businesses need in order to successfully differentiate themselves and the role of third party logistics (3PL) companies play in achieving true differentiation. This programme will prepare you to be able to review and refine your propositions to the fast-moving eCommerce market enabling you to build into your business’ long-term profitability in that competitive space.
IN JUST 3 DAYS YOU WILL:
- Learn how eCommerce based businesses define their Delivery Strategy
- Obtain a deep understanding of the economics which drive Delivery Strategies for online retailers
- Understand the differentiators in systems infrastructure – both from the consumer as well as the retailer perspective
- Gauge the best way to delight end-customers through cutting-edge delivery processes
- Discover the impact of Logistics and Transportation on a retailer’s customers’ experience
- Discover the criteria which eCommerce providers use to select the third-party carriers
- Obtain a tool-kit to get you started or help you to reshape your eCommerce focused business solutions
MEET YOUR TRAINER
Our Expert Trainer is an award-winning speaker, trainer, and entrepreneur. Household names have entrusted her with their Brand and Customer Experience development including Hermès, Kaya Skin Clinic, Barclays Bank, Shell, Lloyds TSB, Accenture, eBay, Cisco, and other FTSE/Fortune 100 organisations, as well as Middle Eastern and Southeast Asian power players such as EASA Al Gurg, blibli.com, Lazada, Unilever, among others.
She is a passionate advocate of ‘wowing’ the customer, so her areas of expertise include Omni-channel Customer Experience, Customer Engagement Measurement, and Analysis, Retention and Life-stage Marketing, Live Chat/Chatbot Strategy and Execution.
She has consulted some of the most forward-thinking (r)etailers and digital players in the online gaming world, such as Ladbrokes plc, Betfair plc, and Gala plc. Her breadth of business expertise has equipped her to deliver cutting-edge programmes globally; from Manama to Dubai, London, Texas, Kuala Lumpur, Jakarta, Johannesburg, Singapore, Hong Kong, and Shanghai, she has inspired and enlightened audiences worldwide.
She is currently authoring a book on Omni-Channel Customer Experience.
Organisations that will benefit
- All Forward Thinking Companies
Who will attend
- Commercial Directors
- Marketing Directors
- Operational staff
COURSE AGENDA
Day 1: eCommerce Retailing – a combination of IT and Economics ⇓
- Big Picture Introduction
- The Retail (R)evolution
- Modern distribution as a winning strategy
- Convenience and Economics
- Interactive Exercise – Shipping Models
- Order Management Process and Delivery challenges
- What’s missing for Delivery to become mainstream?
Day 2: eCommerce Logistics Proposition: Operations & WOWing the Customer ⇓
- Communications
- Promotions and merchandising
- Case studies – what leading e-retailers do onsite to WOW customers!
- eCommerce Marketing 101 – to drive purchase!
- The Perfect Parcel Case Studies
Day 3: Logistics, Delivery and the Customer Experience - Driving Growth and Efficiency ⇓
- Deep dive into the customer experience throughout the life of the customer
- Breakdown of Customer Mindsets
- To invest in-house or outsource?
- Scaling Up for ‘on-demand delivery’
- Training for skills… Hiring for Attitude
- Achieving end-to-end efficiency
- Practical Case Study: Sharpening your ecommerce-targeted proposition
- Course conclusion
“The course was just amazing! The trainer understands the individual challenges and helps you to ‘eat the elephant’ in bites. Compared with great example cases. As a coach and speaker, she is just incredible! It does not get boring for a minute. It is engaging and inspiring. Thanks for this great experience, I highly recommend her!.”
- Past Client
“Fascinating course and a career-altering experience.”
- Past Client
"I was very impressed with how the trainer tailored the course to our needs. Excellent through and through."
- Past Client
